Make Your Science Communication Memorable with These Storytelling Cues


Can you recall a story you read recently and found memorable? What was it about it that you enjoyed? The author’s dexterity in painting a vivid image of scenes and events? The story’s vivacity? Your ability to relate with the characters?

The point of these questions was to reveal a crucial point: the memorability of a piece is in its ability to leave an indelible imprint on a reader’s mind. This aspiration for memorability is common to both the storyteller and the science communicator.

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